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BUILDING A STORY BRAND

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ISBN

9780718033323

BUILDING A STORY BRAND is a brand name products, advertising book by Donald Miller.

About this book

Every day, most business leaders make a mistake that costs them money: they don't explain clearly what it is their company does. The StoryBrand Framework is a paradigm-shifting approach to connecting with customers that provides the ultimate competitive advantage, revealing the secret to helping customers understand the benefits of using your products, ideas, or services. Building a StoryBrand teaches: -the seven universal story points all humans respond to -the real reason customers make purchases -how to simplify a brand message so people understand and act on it -how to create the most effective messaging for websites, brochures, and social media. Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

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Frequently Asked Questions

What genre is BUILDING A STORY BRAND?+

BUILDING A STORY BRAND is a Brand name products, Advertising, Selling, Product management, Marketing book.

What is BUILDING A STORY BRAND about?+

Every day, most business leaders make a mistake that costs them money: they don't explain clearly what it is their company does. The StoryBrand Framework is a paradigm-shifting approach to connecting with customers that provides the ultimate competitive advantage, revealing the secret to helping cu...

Who wrote BUILDING A STORY BRAND?+

BUILDING A STORY BRAND was written by Donald Miller.