Creating the modern man
ISBN
0826212808
Creating the modern man is a consumption, men in mass media book by Tom Pendergast.
About this book
"In Creating the Modern Man, Tom Pendergast studies the multifaceted ways that masculinity is represented in magazines published during this transitional period.". "Pendergast focuses on the rise of mass consumer culture, demonstrating that consumerism was a key factor in reshaping American notions of masculinity as presented in popular magazines. Whereas much scholarship has decried the effects of consumerism, Pendergast treats consumer culture as an energizing force in the American magazine market. He suggests that such magazines offered men new and meaningful visions of masculine identity and argues that men actively participated in restructuring the masculine ideal."--BOOK JACKET.
About the Author
Tom Pendergast is the author of Creating the modern man. Browse their full catalog on Booklogr.
Editions & Formats
Reviews
No reviews yet. Have you read this book? Share your thoughts with the Booklogr community.
Sign in Sign in to write a review
Frequently Asked Questions
What genre is Creating the modern man?+
Creating the modern man is a Consumption, Men in mass media, Body image in men, Masculinity, Men in popular culture book.
What is Creating the modern man about?+
"In Creating the Modern Man, Tom Pendergast studies the multifaceted ways that masculinity is represented in magazines published during this transitional period.". "Pendergast focuses on the rise of mass consumer culture, demonstrating that consumerism was a key factor in reshaping American notions...
Who wrote Creating the modern man?+
Creating the modern man was written by Tom Pendergast.