Cutting edge advertising
- ISBN
- 9789810678883
Cutting edge advertising is a advertising, handbooks, manuals book by Jim Aitchison.
About this book
"Reprinted ten times in four years and now revised and updated, this classic book is still the definitive step-by-step guide to creating cutting edge print ads. It covers everything from how advertising works, how brand-building methodologies are changing, how to get an idea, and how copy and art should be crafted."--Jacket.
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Frequently Asked Questions
What genre is Cutting edge advertising?+
Cutting edge advertising is a Advertising, Handbooks, manuals, Advertenties, Merken book.
What is Cutting edge advertising about?+
"Reprinted ten times in four years and now revised and updated, this classic book is still the definitive step-by-step guide to creating cutting edge print ads. It covers everything from how advertising works, how brand-building methodologies are changing, how to get an idea, and how copy and art sh...
Who wrote Cutting edge advertising?+
Cutting edge advertising was written by Jim Aitchison.