Focus groups
- ISBN
- 0761925821
Focus groups is a methodology, focused group interviewing book by David W. Stewart.
About this book
Stressing the interaction of the moderator and group as well as the mechanics of designing, conducting and interpreting the outcome of focus groups, this work provides a systematic treatment of focus group interviews within the context of social science research and theory.
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Frequently Asked Questions
What genre is Focus groups?+
Focus groups is a Methodology, Focused group interviewing, Social sciences, Social groups, Research book.
What is Focus groups about?+
Stressing the interaction of the moderator and group as well as the mechanics of designing, conducting and interpreting the outcome of focus groups, this work provides a systematic treatment of focus group interviews within the context of social science research and theory.
Who wrote Focus groups?+
Focus groups was written by David W. Stewart.