Mastering guerrilla marketing
- ISBN
- 0395908752
Mastering guerrilla marketing is a marketing, customer relations book by Jay Conrad Levinson.
About this book
"In the most comprehensive guerrilla guide yet, Levinson offers money-making insights culled from more than twenty years of research and expertise, including how to get free media coverage, the benefits of fusion marketing, strategies for creating a unique direct-response campaign, and why online marketing means more than having a Web site."--Jacket.
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Frequently Asked Questions
What genre is Mastering guerrilla marketing?+
Mastering guerrilla marketing is a Marketing, Customer relations, BUSINESS & ECONOMICS, Distribution book.
What is Mastering guerrilla marketing about?+
"In the most comprehensive guerrilla guide yet, Levinson offers money-making insights culled from more than twenty years of research and expertise, including how to get free media coverage, the benefits of fusion marketing, strategies for creating a unique direct-response campaign, and why online ma...
Who wrote Mastering guerrilla marketing?+
Mastering guerrilla marketing was written by Jay Conrad Levinson.