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Focus groups

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ISBN
0761925821

Focus groups est un methodology, focused group interviewing book de David W. Stewart.

À propos de ce livre

Stressing the interaction of the moderator and group as well as the mechanics of designing, conducting and interpreting the outcome of focus groups, this work provides a systematic treatment of focus group interviews within the context of social science research and theory.

À propos de l'auteur

David W. StewartD

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Questions Fréquentes

Quel est le genre de Focus groups ?+

Focus groups est un livre de Methodology, Focused group interviewing, Social sciences, Social groups, Research.

De quoi parle Focus groups ?+

Stressing the interaction of the moderator and group as well as the mechanics of designing, conducting and interpreting the outcome of focus groups, this work provides a systematic treatment of focus group interviews within the context of social science research and theory.

Qui a écrit Focus groups ?+

Focus groups a été écrit par David W. Stewart.