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The Adweek copywriting handbook

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ISBN

9780470051245

The Adweek copywriting handbook est un advertising copy, business book de Joseph Sugarman.

À propos de ce livre

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

À propos de l'auteur

est l'auteur de The Adweek copywriting handbook. Parcourez son catalogue complet sur Booklogr.

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Questions Fréquentes

Quel est le genre de The Adweek copywriting handbook ?+

The Adweek copywriting handbook est un livre de Advertising copy, Business, Handbooks, manuals, Non-Fiction.

De quoi parle The Adweek copywriting handbook ?+

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business,...

Qui a écrit The Adweek copywriting handbook ?+

The Adweek copywriting handbook a été écrit par Joseph Sugarman.