The image-is-everything presidency
by Waterman
- ISBN
- 9780813368924
The image-is-everything presidency è un presidents, public relations and politics book di Waterman.
Informazioni su questo libro
The Image-Is-Everything Presidency examines the way American presidents in the media age have shaped their public personas as a means of cultivating and advancing their political and ideological agendas. Images play an important role in the perceived success or failure of our presidents. Since public expectations are most often aimed directly at the White House and its central occupant, it is more important than ever that a president control and present the right image to the Amercan public. Reality thus becomes secondary and image is everything.
Sull'Autore
Waterman è l'autore di The image-is-everything presidency. Esplora il suo catalogo completo su Booklogr.
Edizioni e Formati
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Domande Frequenti
Di che genere è The image-is-everything presidency?+
The image-is-everything presidency è un libro di Presidents, Public relations and politics, Presidents, united states, Mass media, political aspects, Présidents.
Di cosa parla The image-is-everything presidency?+
The Image-Is-Everything Presidency examines the way American presidents in the media age have shaped their public personas as a means of cultivating and advancing their political and ideological agendas. Images play an important role in the perceived success or failure of our presidents. Since publi...
Chi ha scritto The image-is-everything presidency?+
The image-is-everything presidency è stato scritto da Waterman.