Building great customer experiences
by Colin Shaw
ISBN
9780230578265
Building great customer experiences is a customer services, consumer satisfaction book by Colin Shaw.
About this book
"Many business books look at new companies and how they have become successful. This book bases itself in the reality in which most business people find themselves daily - working in companies which have been established for some time and which are faced with legacy people, legacy processes, legacy systems, legacy channels and an existing culture. It focuses on how you can change an existing organisation in order to build and deliver great customer experiences."--Jacket.
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Frequently Asked Questions
What genre is Building great customer experiences?+
Building great customer experiences is a Customer services, Consumer satisfaction, Experience, Customer relations, Business strategy book.
What is Building great customer experiences about?+
"Many business books look at new companies and how they have become successful. This book bases itself in the reality in which most business people find themselves daily - working in companies which have been established for some time and which are faced with legacy people, legacy processes, legacy ...
Who wrote Building great customer experiences?+
Building great customer experiences was written by Colin Shaw.